News Release

     
     

SYNTORA CONTACT:
Henry Lach
(416) 848-9770 x224
henry.lach@syntora.com

National City Mortgage Invests In Its Call Center Agents

Toronto, Canada (March 7, 2005)—Syntora Inc. today announced that National City Mortgage, located in Miamisburg, Ohio, has licensed Syntora’s Agentivity performance management products to improve Customer Counseling Call Center productivity by providing real-time performance feedback and proactive coaching tools directly to agents and managers.

Diane Dougherty, Vice-President, National City Mortgage, said, “Syntora’s approach to agent performance management leverages our existing technical environment and fits in with our corporate culture of investing in our employees and will help us improve their performance and continue to provide excellent service to our customers.” Syntora is providing National City’s Miamisburg Customer Counseling Call Center with agent and manager dashboards which displays consolidated inbound/outbound real time call center statistics, scorecards, consolidated real-time and historical reports, messaging, a performance intervention engine and integrated eLearning.

About Syntora Inc.
Focused entirely on the contact center market, Syntora's mission is to provide its customers with incredibly effective agent productivity software that yields the highest return on investment in the shortest amount of time. The Agentivity software suite has been successfully deployed at customer sites for over three years and represents the best-in-class software for enhancing agent productivity in contact centers. Syntora is an Avaya DevConnect partner. Syntora is a privately held company headquartered in Toronto, Canada. Additional company information is available online at www.syntora.com.

About National City Mortgage Co.
Founded in 1955, National City Mortgage Co., a member of the National City Corporation family, is a leading originator of residential real estate loans through a network of retail offices and wholesale/broker branches. The company has over 300 lending offices located in 37 states. The company's servicing portfolio totaled over $161 billion representing over 1.1 million mortgage loans, as of September 30, 2004. National City Mortgage's Web site can be found at: www.nationalcitymortgage.com.

About National City
National City Corporation (NYSE: NCC), headquartered in Cleveland, Ohio, is one of the nation's largest financial holding companies. The company operates through an extensive banking network primarily in Ohio, Illinois, Indiana, Kentucky, Michigan, Missouri and Pennsylvania, and also serves customers in selected markets nationally. Its core businesses include commercial and retail banking, mortgage financing and servicing, consumer finance and asset management. For more information about National City, visit the company’s Web site at NationalCity.com.

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